Understanding patterns of customer loyalty development in the performing arts

Research output: Contribution to conferencePaperOther research output

Original languageEnglish
Publication statusPublished - 2011
EventAimac, International Conference on Arts & Cultural Management; 2011 - Antwerp, Belgium
Duration: 4 Jul 20114 Jul 2011

Conference

ConferenceAimac, International Conference on Arts & Cultural Management; 2011
CityAntwerp, Belgium
Period4/07/114/07/11

Cite this

de Rooij, HPGM. (2011). Understanding patterns of customer loyalty development in the performing arts. Paper presented at Aimac, International Conference on Arts & Cultural Management; 2011, Antwerp, Belgium, .
de Rooij, HPGM. / Understanding patterns of customer loyalty development in the performing arts. Paper presented at Aimac, International Conference on Arts & Cultural Management; 2011, Antwerp, Belgium, .
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title = "Understanding patterns of customer loyalty development in the performing arts",
author = "{de Rooij}, HPGM",
year = "2011",
language = "English",
note = "Aimac, International Conference on Arts & Cultural Management; 2011 ; Conference date: 04-07-2011 Through 04-07-2011",

}

de Rooij, HPGM 2011, 'Understanding patterns of customer loyalty development in the performing arts' Paper presented at Aimac, International Conference on Arts & Cultural Management; 2011, Antwerp, Belgium, 4/07/11 - 4/07/11, .

Understanding patterns of customer loyalty development in the performing arts. / de Rooij, HPGM.

2011. Paper presented at Aimac, International Conference on Arts & Cultural Management; 2011, Antwerp, Belgium, .

Research output: Contribution to conferencePaperOther research output

TY - CONF

T1 - Understanding patterns of customer loyalty development in the performing arts

AU - de Rooij, HPGM

PY - 2011

Y1 - 2011

M3 - Paper

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de Rooij HPGM. Understanding patterns of customer loyalty development in the performing arts. 2011. Paper presented at Aimac, International Conference on Arts & Cultural Management; 2011, Antwerp, Belgium, .