The next step in Big Data : guiding the customer journey. Response to Xin Zhong's article: "Big Data ; Its possibilities for facilitating customised tourism for Chinese tourists

Research output: Contribution to journalArticleScientificpeer-review

Original languageEnglish
Pages (from-to)28-29
JournalTourism Destination Management Insights
Volume2019
Issue number3
Publication statusPublished - 2019

Cite this

@article{6bd37f9617c24ea88476eaefaa8d535c,
title = "The next step in Big Data : guiding the customer journey. Response to Xin Zhong's article: {"}Big Data ; Its possibilities for facilitating customised tourism for Chinese tourists",
author = "Jeroen Weppner",
year = "2019",
language = "English",
volume = "2019",
pages = "28--29",
journal = "Tourism Destination Management Insights",
publisher = "Breda University of Applied Sciences",
number = "3",

}

TY - JOUR

T1 - The next step in Big Data : guiding the customer journey. Response to Xin Zhong's article: "Big Data ; Its possibilities for facilitating customised tourism for Chinese tourists

AU - Weppner, Jeroen

PY - 2019

Y1 - 2019

M3 - Article

VL - 2019

SP - 28

EP - 29

JO - Tourism Destination Management Insights

JF - Tourism Destination Management Insights

IS - 3

ER -