The nation branding of the Czech Republic, Slovak Republic, Poland and Hungary - contrasting approaches and strategies

M. Fujita, KJ Dinnie

Research output: Contribution to conferencePaper

Original languageEnglish
Publication statusPublished - 2010
EventSecond International Conference on Brand Management, 08-01-2010; 2010 - Ghaziabad, India
Duration: 8 Jan 20109 Jan 2010

Conference

ConferenceSecond International Conference on Brand Management, 08-01-2010; 2010
CityGhaziabad, India
Period8/01/109/01/10

Fingerprint

Dive into the research topics of 'The nation branding of the Czech Republic, Slovak Republic, Poland and Hungary - contrasting approaches and strategies'. Together they form a unique fingerprint.

Cite this