The inherent and handled risks in tourism marketing : The role of sustainability as a risk reduction strategy in the international travel

MP De Brito, MH Kovacs, A. Custodio, L. Alexandre, R. Quieroz Marques

Research output: Contribution to journalArticleScientificpeer-review

Original languageSpanish
Pages (from-to)41-58
Number of pages16
JournalRotur : Revista de Ocio y Turismo
Volume7
Publication statusPublished - 2014

Cite this

@article{df103660dafc46f3a5732473b7c8dc88,
title = "The inherent and handled risks in tourism marketing : The role of sustainability as a risk reduction strategy in the international travel",
author = "{De Brito}, MP and MH Kovacs and A. Custodio and L. Alexandre and {Quieroz Marques}, R.",
year = "2014",
language = "Spanish",
volume = "7",
pages = "41--58",
journal = "Rotur : Revista de Ocio y Turismo",
issn = "1888-6884",

}

The inherent and handled risks in tourism marketing : The role of sustainability as a risk reduction strategy in the international travel. / De Brito, MP; Kovacs, MH; Custodio, A.; Alexandre, L.; Quieroz Marques, R.

In: Rotur : Revista de Ocio y Turismo, Vol. 7, 2014, p. 41-58.

Research output: Contribution to journalArticleScientificpeer-review

TY - JOUR

T1 - The inherent and handled risks in tourism marketing : The role of sustainability as a risk reduction strategy in the international travel

AU - De Brito, MP

AU - Kovacs, MH

AU - Custodio, A.

AU - Alexandre, L.

AU - Quieroz Marques, R.

PY - 2014

Y1 - 2014

M3 - Article

VL - 7

SP - 41

EP - 58

JO - Rotur : Revista de Ocio y Turismo

JF - Rotur : Revista de Ocio y Turismo

SN - 1888-6884

ER -