The inherent and handled risks in tourism marketing : The role of sustainability as a risk reduction strategy in the international travel

MP De Brito, MH Kovacs, A. Custodio, L. Alexandre, R. Quieroz Marques

Research output: Contribution to journal › Article › Scientific › peer-review

Original language	Spanish
Pages (from-to)	41-58
Number of pages	16
Journal	Rotur : Revista de Ocio y Turismo
Volume	7
Publication status	Published - 2014

Access to Document

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title = "The inherent and handled risks in tourism marketing : The role of sustainability as a risk reduction strategy in the international travel",

author = "{De Brito}, MP and MH Kovacs and A. Custodio and L. Alexandre and {Quieroz Marques}, R.",

year = "2014",

language = "Spanish",

volume = "7",

pages = "41--58",

journal = "Rotur : Revista de Ocio y Turismo",

issn = "1888-6884",

}

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T1 - The inherent and handled risks in tourism marketing : The role of sustainability as a risk reduction strategy in the international travel

AU - De Brito, MP

AU - Kovacs, MH

AU - Custodio, A.

AU - Alexandre, L.

AU - Quieroz Marques, R.

PY - 2014

Y1 - 2014

M3 - Article

SN - 1888-6884

VL - 7

SP - 41

EP - 58

JO - Rotur : Revista de Ocio y Turismo

JF - Rotur : Revista de Ocio y Turismo

ER -