The influence of the weather on tourist experiences: analysing travel blog narratives

As one of its main resources, weather is an integral part of tourism. Yet little is known about how individual tourists experience the weather and how it affects the subjective perception of their holidays. The weather appears to have a prominent place in language and the use of the weather in narratives of tourists can provide insight into how the weather affects tourist experiences. Based on a qualitative analysis of online travel blogs written by Dutch tourists, 16 weather themes could be distinguished, representing how the weather was narrated about by tourists. Moreover, different impact themes emerged describing how the weather impacted the tourists: tourists revealed positive, negative or neutral evaluations about the weather impacts. The findings of this study can be used for future research on tourist behaviour and how specific weather types and impacts influence the decision making of tourists in terms of itineraries and activities.