The effect of location on perceived intrusiveness of mobile advertisements

A.E. Hühn, P. Ketelaar, JV Khan, CM Nuijten, MS Van Gisbergen, A. Lucero

Research output: Contribution to conference › Paper

Original language	English
Publication status	Published - 2011
Event	ICORIA 2011 - Berlin, Germany Duration: 24 Jun 2011 → …

Hühn, A. E., Ketelaar, P., Khan, JV., Nuijten, CM., Van Gisbergen, MS., & Lucero, A. (2011). The effect of location on perceived intrusiveness of mobile advertisements. Paper presented at ICORIA 2011, Berlin, Germany.

Hühn, A.E. ; Ketelaar, P. ; Khan, JV ; Nuijten, CM ; Van Gisbergen, MS ; Lucero, A. / The effect of location on perceived intrusiveness of mobile advertisements. Paper presented at ICORIA 2011, Berlin, Germany.

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title = "The effect of location on perceived intrusiveness of mobile advertisements",

author = "A.E. H{\"u}hn and P. Ketelaar and JV Khan and CM Nuijten and {Van Gisbergen}, MS and A. Lucero",

year = "2011",

language = "English",

note = "ICORIA 2011 ; Conference date: 24-06-2011",

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Hühn, AE, Ketelaar, P, Khan, JV, Nuijten, CM, Van Gisbergen, MS & Lucero, A 2011, 'The effect of location on perceived intrusiveness of mobile advertisements' Paper presented at ICORIA 2011, Berlin, Germany, 24/06/11, .

2011. Paper presented at ICORIA 2011, Berlin, Germany.

Research output: Contribution to conference › Paper

TY - CONF

T1 - The effect of location on perceived intrusiveness of mobile advertisements

AU - Hühn, A.E.

AU - Ketelaar, P.

AU - Khan, JV

AU - Nuijten, CM

AU - Van Gisbergen, MS

AU - Lucero, A.

PY - 2011

Y1 - 2011

M3 - Paper

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Hühn AE, Ketelaar P, Khan JV, Nuijten CM, Van Gisbergen MS, Lucero A. The effect of location on perceived intrusiveness of mobile advertisements. 2011. Paper presented at ICORIA 2011, Berlin, Germany.