The dimensions of nation brand personality : a study of nine countries

Y. Kim, S.W. Shim, KJ Dinnie

Research output: Contribution to journalArticleScientificpeer-review

13 Citations (Scopus)
Original languageEnglish
Pages (from-to)34-47
Number of pages14
JournalCorporate Reputation Review
Volume16
Issue number1
Publication statusPublished - 2013

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