The dimensions of nation brand personality : a study of nine countries

Y. Kim, S.W. Shim, KJ Dinnie

Research output: Contribution to journal › Article › Scientific › peer-review

Original language	English
Pages (from-to)	34-47
Number of pages	14
Journal	Corporate Reputation Review
Volume	16
Issue number	1
Publication status	Published - 2013

Cite this

@article{7310cce85f3d419ca67a3edac8944041,

title = "The dimensions of nation brand personality : a study of nine countries",

author = "Y. Kim and S.W. Shim and KJ Dinnie",

year = "2013",

language = "English",

volume = "16",

pages = "34--47",

journal = "Corporate Reputation Review",

issn = "1363-3589",

publisher = "Palgrave Macmillan",

number = "1",

}