Online engagement and the role of digital influencers in product endorsement on Instagram

MJ De Brito Silva
, S Alencar de Farias
, Michelle Kovacs
, M. Lourdes Barbosa

Academy for AI, Games & Media

Research output: Contribution to journal › Article › Scientific › peer-review

81 Citations (Scopus)

1 results

Finished
Creative Economy in Tourism, Culture, Sustainability and Destination Image: A Study in Northeast Brazil from the Dutch Experience
Kovacs, M. (PI), De Brito, M. (CoI) & Camargo-Borges, C. (CoI)
CAPES
2/02/14 → 31/12/19
Project: Research