| Original language | English |
|---|---|
| Publication status | Published - 2008 |
| Event | 26th EuroChrie Conference, 11-10-2008; 2008 - Dubai Duration: 11 Oct 2008 → 11 Oct 2008 |
Conference
| Conference | 26th EuroChrie Conference, 11-10-2008; 2008 |
|---|---|
| City | Dubai |
| Period | 11/10/08 → 11/10/08 |
Cite this
Hermans, OW., & Melissen, F. (2008). Introducing the CRM 7-18 model: analysing the need for and introducing a model for phased design and implementation of guest relationship programs/efforts. Paper presented at 26th EuroChrie Conference, 11-10-2008; 2008, Dubai, .
@conference{973e9f9b4e094e6fa23af7ae6c2a05f4,
title = "Introducing the CRM 7-18 model: analysing the need for and introducing a model for phased design and implementation of guest relationship programs/efforts",
author = "OW Hermans and F Melissen",
year = "2008",
language = "English",
note = "26th EuroChrie Conference, 11-10-2008; 2008 ; Conference date: 11-10-2008 Through 11-10-2008",
}
Hermans, OW & Melissen, F 2008, 'Introducing the CRM 7-18 model: analysing the need for and introducing a model for phased design and implementation of guest relationship programs/efforts', Paper presented at 26th EuroChrie Conference, 11-10-2008; 2008, Dubai, 11/10/08 - 11/10/08.
Introducing the CRM 7-18 model: analysing the need for and introducing a model for phased design and implementation of guest relationship programs/efforts. / Hermans, OW; Melissen, F.
2008. Paper presented at 26th EuroChrie Conference, 11-10-2008; 2008, Dubai, .Research output: Contribution to conference › Paper
TY - CONF
T1 - Introducing the CRM 7-18 model: analysing the need for and introducing a model for phased design and implementation of guest relationship programs/efforts
AU - Hermans, OW
AU - Melissen, F
PY - 2008
Y1 - 2008
M3 - Paper
ER -
Hermans OW, Melissen F. Introducing the CRM 7-18 model: analysing the need for and introducing a model for phased design and implementation of guest relationship programs/efforts. 2008. Paper presented at 26th EuroChrie Conference, 11-10-2008; 2008, Dubai, .