This paper provides an introduction to Special Issue on ‘Event Experiences: Measurement and Meaning’. It reviews the research conducted by the ATLAS Event Group over the past decade, and highlights the interplay between qualititative and quantitative research on events during this period. Major research themes related to the event experience are analysed, including the social dimension of events, event design, visitor engagement, eventful cities and event networks and platforms. The different quantative and qualitative contributions to the issue are introduced and compared.
|Number of pages||16|
|Journal||Journal of Policy Research in Tourism, Leisure and Events|
|Publication status||Published - Nov 2020|
- experience measurement
- meaningful experiences
- research methodologies