eMarketing To Go!

Research output: Book/ReportBookProfessional

Original languageEnglish
Place of PublicationLeiden
PublisherEduPlaza
Number of pages248
EditionEnglish (3rd) edition
ISBN (Print)9789491838705
Publication statusPublished - 2018

Keywords

  • social media
  • content
  • eWom
  • reviews
  • big data
  • privacy
  • IP

Cite this

Dijkmans, CHS., & Vinkesteijn, JAM. (2018). eMarketing To Go! (English (3rd) edition ed.) EduPlaza.