eMarketing To Go!

Research output: Book/ReportBookProfessional

Original languageEnglish
Place of PublicationLeiden
PublisherEduPlaza
Number of pages262
EditionEnglish (2nd) edition
ISBN (Print)9789491838439
Publication statusPublished - 2016

Keywords

  • social media
  • content
  • eWom
  • reviews
  • big data
  • privacy
  • IP

Cite this

Dijkmans, CHS., & Vinkesteijn, JAM. (2016). eMarketing To Go! (English (2nd) edition ed.) Leiden: EduPlaza.
Dijkmans, CHS ; Vinkesteijn, JAM. / eMarketing To Go!. English (2nd) edition ed. Leiden : EduPlaza, 2016. 262 p.
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title = "eMarketing To Go!",
keywords = "social media, content, eWom, reviews, big data, privacy, IP",
author = "CHS Dijkmans and JAM Vinkesteijn",
year = "2016",
language = "English",
isbn = "9789491838439",
publisher = "EduPlaza",
edition = "English (2nd) edition",

}

Dijkmans, CHS & Vinkesteijn, JAM 2016, eMarketing To Go! English (2nd) edition edn, EduPlaza, Leiden.

eMarketing To Go! / Dijkmans, CHS; Vinkesteijn, JAM.

English (2nd) edition ed. Leiden : EduPlaza, 2016. 262 p.

Research output: Book/ReportBookProfessional

TY - BOOK

T1 - eMarketing To Go!

AU - Dijkmans, CHS

AU - Vinkesteijn, JAM

PY - 2016

Y1 - 2016

KW - social media

KW - content

KW - eWom

KW - reviews

KW - big data

KW - privacy

KW - IP

M3 - Book

SN - 9789491838439

BT - eMarketing To Go!

PB - EduPlaza

CY - Leiden

ER -

Dijkmans CHS, Vinkesteijn JAM. eMarketing To Go! English (2nd) edition ed. Leiden: EduPlaza, 2016. 262 p.