Effects of co-branding in the theme park industry - a preliminary study

PCM Cornelis

Research output: Contribution to journalArticleScientificpeer-review

16 Citations (Scopus)
Original languageEnglish
Pages (from-to)775-796
Number of pages21
JournalInternational Journal of Contemporary Hospitality Management
Volume22
Issue number6
Publication statusPublished - 2010

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