Does it Look Safe? The Servicescape as a Marketing Tool in Times of Disruption

Research output: Contribution to conference › Paper

Original language	English
Publication status	Published - 2 Jun 2023
Event	Consumer Behaviour in Tourism Symposium - Industry Day 2023(CBTS) - Breda University of Applied Sciences, Breda, Netherlands Duration: 31 May 2023 → 2 Jun 2023

Conference	Consumer Behaviour in Tourism Symposium - Industry Day 2023(CBTS)
Country/Territory	Netherlands
City	Breda
Period	31/05/23 → 2/06/23

Keywords

@conference{d273d855c1d3452c954589c902eae0a1,

title = "Does it Look Safe? The Servicescape as a Marketing Tool in Times of Disruption",

keywords = "servicescape, crowding, perceived risk, Covid-19",

author = "A Kokkinou and Ondrej Mitas and S Taylor and Sebastiaan Straatman",

year = "2023",

month = jun,

day = "2",

language = "English",

note = "Consumer Behaviour in Tourism Symposium - Industry Day 2023(CBTS) ; Conference date: 31-05-2023 Through 02-06-2023",

}

TY - CONF

T1 - Does it Look Safe? The Servicescape as a Marketing Tool in Times of Disruption

AU - Kokkinou, A

AU - Mitas, Ondrej

AU - Taylor, S

AU - Straatman, Sebastiaan

PY - 2023/6/2

Y1 - 2023/6/2

KW - servicescape

KW - crowding

KW - perceived risk

KW - Covid-19

M3 - Paper

T2 - Consumer Behaviour in Tourism Symposium - Industry Day 2023(CBTS)

Y2 - 31 May 2023 through 2 June 2023

ER -