Customer relationship management (CRM) in hospitality: adding a relationship dimension to a relational service

OW Hermans

Research output: Contribution to conferencePoster

Original languageEnglish
Publication statusPublished - 2011
EventPublished poster session of the 16th Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Houston, USA, 06-01-2011 - Houston, USA
Duration: 6 Jan 20118 Jan 2011

Conference

ConferencePublished poster session of the 16th Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Houston, USA, 06-01-2011
CityHouston, USA
Period6/01/118/01/11

Cite this

Hermans, OW. (2011). Customer relationship management (CRM) in hospitality: adding a relationship dimension to a relational service. Poster session presented at Published poster session of the 16th Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Houston, USA, 06-01-2011, Houston, USA, .
Hermans, OW. / Customer relationship management (CRM) in hospitality: adding a relationship dimension to a relational service. Poster session presented at Published poster session of the 16th Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Houston, USA, 06-01-2011, Houston, USA, .
@conference{ee88dd98af314f31879c693dd34550e0,
title = "Customer relationship management (CRM) in hospitality: adding a relationship dimension to a relational service",
author = "OW Hermans",
year = "2011",
language = "English",
note = "Published poster session of the 16th Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Houston, USA, 06-01-2011 ; Conference date: 06-01-2011 Through 08-01-2011",

}

Hermans, OW 2011, 'Customer relationship management (CRM) in hospitality: adding a relationship dimension to a relational service' Published poster session of the 16th Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Houston, USA, 06-01-2011, Houston, USA, 6/01/11 - 8/01/11, .

Customer relationship management (CRM) in hospitality: adding a relationship dimension to a relational service. / Hermans, OW.

2011. Poster session presented at Published poster session of the 16th Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Houston, USA, 06-01-2011, Houston, USA, .

Research output: Contribution to conferencePoster

TY - CONF

T1 - Customer relationship management (CRM) in hospitality: adding a relationship dimension to a relational service

AU - Hermans, OW

PY - 2011

Y1 - 2011

M3 - Poster

ER -

Hermans OW. Customer relationship management (CRM) in hospitality: adding a relationship dimension to a relational service. 2011. Poster session presented at Published poster session of the 16th Graduate Education and Graduate Student Research Conference in Hospitality and Tourism, Houston, USA, 06-01-2011, Houston, USA, .