Collaborative consumption : millennials' consumer attitude towards asset-sharing services and implications for media management

E Fuchs, MH Kovacs

Research output: Contribution to conferencePaperOther research output

Conference

ConferenceEuropean Media Management Conference (EMMA)
CountryPoland
CityWarsaw
Period13/06/1815/06/18

Keywords

  • collaborative comsumption
  • asset-sharing services
  • consumer behaviour

Cite this

Fuchs, E., & Kovacs, MH. (2018). Collaborative consumption : millennials' consumer attitude towards asset-sharing services and implications for media management. Paper presented at European Media Management Conference (EMMA), Warsaw, Poland.
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title = "Collaborative consumption : millennials' consumer attitude towards asset-sharing services and implications for media management",
keywords = "collaborative comsumption, asset-sharing services, consumer behaviour",
author = "E Fuchs and MH Kovacs",
year = "2018",
month = "6",
day = "14",
language = "English",
note = "European Media Management Conference (EMMA) ; Conference date: 13-06-2018 Through 15-06-2018",

}

Fuchs, E & Kovacs, MH 2018, 'Collaborative consumption : millennials' consumer attitude towards asset-sharing services and implications for media management' Paper presented at European Media Management Conference (EMMA), Warsaw, Poland, 13/06/18 - 15/06/18, .

Collaborative consumption : millennials' consumer attitude towards asset-sharing services and implications for media management. / Fuchs, E; Kovacs, MH.

2018. Paper presented at European Media Management Conference (EMMA), Warsaw, Poland.

Research output: Contribution to conferencePaperOther research output

TY - CONF

T1 - Collaborative consumption : millennials' consumer attitude towards asset-sharing services and implications for media management

AU - Fuchs,E

AU - Kovacs,MH

PY - 2018/6/14

Y1 - 2018/6/14

KW - collaborative comsumption

KW - asset-sharing services

KW - consumer behaviour

M3 - Paper

ER -

Fuchs E, Kovacs MH. Collaborative consumption : millennials' consumer attitude towards asset-sharing services and implications for media management. 2018. Paper presented at European Media Management Conference (EMMA), Warsaw, Poland.