Co-creation as a strategic element of tourism destination branding

AKA de Jager

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationProceedings 3rd International Conference of Destination Branding and Marketing
EditorsX. Li, L.A.N. Dioko
Place of PublicationMacao
PublisherInstitute for Tourism Studies
Pages199-207
ISBN (Print)978-99937-51-32-8
Publication statusPublished - 2009
Event3rd International Conference on Destination Branding and Marketing - Macao
Duration: 2 Dec 20094 Dec 2009

Conference

Conference3rd International Conference on Destination Branding and Marketing
CityMacao
Period2/12/094/12/09

Cite this

de Jager, AKA. (2009). Co-creation as a strategic element of tourism destination branding. In X. Li, & L. A. N. Dioko (Eds.), Proceedings 3rd International Conference of Destination Branding and Marketing (pp. 199-207). Macao: Institute for Tourism Studies.
de Jager, AKA. / Co-creation as a strategic element of tourism destination branding. Proceedings 3rd International Conference of Destination Branding and Marketing. editor / X. Li ; L.A.N. Dioko. Macao : Institute for Tourism Studies, 2009. pp. 199-207
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title = "Co-creation as a strategic element of tourism destination branding",
author = "{de Jager}, AKA",
year = "2009",
language = "English",
isbn = "978-99937-51-32-8",
publisher = "Institute for Tourism Studies",
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editor = "X. Li and L.A.N. Dioko",
booktitle = "Proceedings 3rd International Conference of Destination Branding and Marketing",

}

de Jager, AKA 2009, Co-creation as a strategic element of tourism destination branding. in X Li & LAN Dioko (eds), Proceedings 3rd International Conference of Destination Branding and Marketing. Institute for Tourism Studies, Macao, pp. 199-207, 3rd International Conference on Destination Branding and Marketing, Macao, 2/12/09.

Co-creation as a strategic element of tourism destination branding. / de Jager, AKA.

Proceedings 3rd International Conference of Destination Branding and Marketing. ed. / X. Li; L.A.N. Dioko. Macao : Institute for Tourism Studies, 2009. p. 199-207.

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

TY - GEN

T1 - Co-creation as a strategic element of tourism destination branding

AU - de Jager, AKA

PY - 2009

Y1 - 2009

M3 - Conference contribution

SN - 978-99937-51-32-8

SP - 199

EP - 207

BT - Proceedings 3rd International Conference of Destination Branding and Marketing

A2 - Li, X.

A2 - Dioko, L.A.N.

PB - Institute for Tourism Studies

CY - Macao

ER -

de Jager AKA. Co-creation as a strategic element of tourism destination branding. In Li X, Dioko LAN, editors, Proceedings 3rd International Conference of Destination Branding and Marketing. Macao: Institute for Tourism Studies. 2009. p. 199-207