Original language | English |
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Title of host publication | Conference proceedings of the Inaugural Conference of the International Place Brand Association |
Editors | TC Melewar, K Dinnie, C Fona, C Dennis |
Place of Publication | London |
Publisher | Middlesex University |
ISBN (Print) | 9781911371571 |
Publication status | Published - 2016 |
Challenges in marketing and branding of conflict-ridden destinations: Istanbul as a case study
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review