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2011

The effect of location on perceived intrusiveness of mobile advertisements

Hühn, A. E., Ketelaar, P., Khan, JV., Nuijten, CM., Van Gisbergen, MS. & Lucero, A., 2011.

Research output: Contribution to conferencePaper

2013

Organizing and hosting

Van Gisbergen, MS., 2013.

Research output: Contribution to conferencePaper

2015

Observe or participate: the effect of point-of-view on presence and enjoyment in 360 degree movies for head mounted displays

Boom, A. L. F. M., Stupar - Rutenfrans, S., Bastiaens, OSP. & Van Gisbergen, MS., 2015.

Research output: Contribution to conferencePaper

1 Citation (Scopus)
2013

The effectivity of openness in advertising for familiar and unfamiliar brands in different nationality

Van Gisbergen, MS. & Ketelaar, P., 2013, AAA Anual Conference Proceedings. Hawaii, USA: AAA

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

2014

A media transition model: utilizing paid, owned and earned media to create reach, dialog and trust

Van Gisbergen, MS., Bouwknegt, HA. & Milder, I., 2014.

Research output: Contribution to conferencePaper

2011

The effect of location on perceived intrusiveness of mobile ads

Hühn, A. E., Khan, JV., Ketelaar, P., Nuijten, CM., Van Gisbergen, MS. & Lucero, A., 2011, Conference proceedings CHI-Sparks 2011. Arnhem: CHI-Sparks

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

2013

Data driven entertainment: building a bridge between big data and media content through interpretation

Bouwknegt, HA., Van Gisbergen, MS. & Ramakers, M., 2013, EMMA Anual Report. Bournemouth, UK

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

2018

How to connect live events with media sport consumption?

Van Gisbergen, M. S., 26 Jun 2018.

Research output: Contribution to conferencePaper

Myrecovry : virtual reality alcohol addiction treatmen application

Van Gisbergen, M. S., 2018

Research output: Non-textual formWeb publication/site

2016

Lifestyle entrepreneurs, hostels and backpacker tourism development : the case of San Cristóbal de las Casas, Mexico

Brenner, L. & Fricke, J., 2016, In : El Periplo Sustentable. 2016, 31

Research output: Contribution to journalArticleScientificpeer-review

2011

The effect of location on perceived intrusiveness of mobile ads

Khan, JV., Hühn, A. E., Ketelaar, P., Nuijten, CM., Van Gisbergen, MS. & Lucero, A., 2011.

Research output: Contribution to conferencePoster

2012

Interpretation of highly visual 'open' advertisements in Dutch magazines

Ketelaar, P., Van Gisbergen, MS. & Beentjes, JWJ., 2012, In : Journal of Visual Literacy. 31, 1, p. 23-52 30 p.

Research output: Contribution to journalArticleScientificpeer-review

2013

Creëer affectieve merkbetrokkenheid

Van Gisbergen, MS., Ketelaar, P. & Berg, S., 2013, In : Tijdschrift voor Marketing. 2013, 3, p. 50-52

Research output: Contribution to journalArticleProfessional

The cross-cultural effectiveness of openness in advertising for familiar and unfamiliar brands

Ketelaar, P., Maesen, S., Linssen, L. & Van Gisbergen, MS., 2013, In : Journal of Euromarketing. 22, 2/3, p. 5-24 20 p.

Research output: Contribution to journalArticleScientificpeer-review

2012

De werkelijkheid van je merk

Van Gisbergen, MS. & Labadie, J., 2012.

Research output: Contribution to conferencePaper

2013
2017

Solutions to urban tourism challenges - the NHTV toolbox

Fricke, J., Koens, K., Westerbeek, HGW. & Han, D., 26 Mar 2017.

Research output: Contribution to conferencePaper

2014

Nieuwe businessmodellen voor openluchtzwembaden

van Schendel, LCA., Geijsel, AJ. & Dopheide, PAM., 2014.

Research output: Contribution to conferencePaper

De toog als klankbord voor gentrificatie

Ernst, OHBLR. & Doucet, B., 2014, In : Geografie. 23, 8, p. 10-13 4 p.

Research output: Contribution to journalArticleProfessional

2019
12 Downloads (Pure)

What do we know : adding Virtual Reality to the Media Jigsaw Puzzle

Van Gisbergen, M. S., 1 Oct 2019.

Research output: Contribution to conferencePaper

2009

Knowledge production in tourism: the evaluation of contextual learning processes in destination studies

Portegies, A., de Haan, TZ. & Platenkamp, VCJM., 2009, In : Tourism Analysis. 14, 4, p. 523-536 14 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File
5 Citations (Scopus)
72 Downloads (Pure)
2011

Mobile = location = effect. the effect of location on perceived intrusion of mobile

Hühn, A. E., Khan, JV., Ketelaar, P., Nuijten, CM. & Van Gisbergen, MS., 2011, Esomar Congress 2011. Amsterdam, The Netherlands: Esomar Publication Series, p. 315-322

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

2018

Virtual reality media context

Van Gisbergen, M. S., 12 Jun 2018.

Research output: Contribution to conferencePaper

Professorship Media & Sport

Van Gisbergen, M. S., 2018

Research output: Non-textual formWeb publication/site

Open Access
2017

TRACES : Together Reaching Audiences

Van Gisbergen, M. S., 2017

Research output: Non-textual formWeb publication/site

2010

The effects of openness on attitude toward the ad, attitude toward the brand, and brand beliefs in Dutch magazine ads

Ketelaar, P., Van Gisbergen, M. S., Bosman, JAM. & Beentjes, JWJ., 2010, In : Journal of Current Issues & Research in Advertising. 32, 2, p. 71-85

Research output: Contribution to journalArticleScientificpeer-review

5 Citations (Scopus)
2011

Mobile = location =effect-The effect of location of perceived intrusiveness of mobile ads

Van Gisbergen, M. S., Khan, V-J., Ketelaar, P. & Hühn, A. E., 2011, Proceedings of Esomar Congress 2011. Esomar

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

2017

VRET Fear or love

Faneker, D., Van Gisbergen, M. S., Walker, ME. & Relouw, JJEA., 2017

Research output: Non-textual formDigital or Visual Products

2014

Create a brand POEM. The effect of Paid, Owned and Earned Media on brands.

Van Gisbergen, M. S., Hoogervorst, D., Kreek, S. & Witteman, R., 2014, In : Admap. 49, p. 17-19

Research output: Contribution to journalArticleProfessional

2018

Myrecovry : virtual reality alcohol addiction treatmen application

Van Gisbergen, M. S., Buwalda, V., Walker, ME., Relouw, JJEA., Gilissen, B., Thomassen, S. & Linssen, DFM., 2018

Research output: Non-textual formDigital or Visual Products

Online master : creative master VR

Van Gisbergen, M. S., 2018

Research output: Non-textual formDigital or Visual Products

2014

Leonardo Project

Potanin, RA., Franklin, R., Sandham, AG. & Grigg, RJ., 2014, Breda: NHTV University of Applied Sciences.

Research output: Book/ReportReportProfessional

2016

Interactive virtual prototyping architecture applied to lighting design: a developmental case-study

Beyen, R., Grigg, RJ. & Damkat, C., 25 May 2016, Connected Lighting. InnovationFab

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Interactive virtual prototyping architecture applied to lighting design: a developmental case-study

Beyen, R., Grigg, RJ. & Damkat, C., 25 May 2016.

Research output: Contribution to conferencePaper

Beyond version control : inspirations for new game development pipelines and future game engines

Engels, O. & Grigg, RJ., 2016, Game-On`2016 : 17th International Conference on Intelligent Games and Simulation. Barbas, H. (ed.). Eurosis, p. 5-9 5 p.

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

2018

Trade-offs and challenges of cloud gaming in practise

Grigg, RJ. & Hexel, R., 2018, GAME'ON 2018, 19th conference on intelligent games and simulation. 19 ed. Belgium: EUROSIS-ETI, p. 101-115 16 p. (19th International Conference on Intelligent Games and Simulation, GAME-ON 2018).

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

2010

Leefstijlondernemers in het toerisme: persoonlijke winst voor gast en ondernemer

Groenendaal, ECM., 2010, In : NRIT Magazine. 2010, 3, p. 14-19 6 p.

Research output: Contribution to journalArticleProfessional

2012

Slow tourism initiatives : an exploratory study of Dutch lifestyles entrepreneurs in France

Groenendaal, ECM., 2012, Slow tourism : experiences and mobilities. Fullagar, S. & Markwell, K. (eds.). Bristol, UK: Channel View Publications, p. 201-213 13 p. (Aspects of tourism).

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

4 Citations (Scopus)
2015

Level design for melee combat systems

Vossen, B. & Haggis, M., 24 Mar 2015, In : Gamasutra.com.

Research output: Contribution to journalArticlePopular

Fragments of Him indie-booth

Haggis, M., 2015.

Research output: Contribution to conferencePaper

Love and storytelling in videogames

Haggis, M., 2015.

Research output: Contribution to conferencePaper

2007

Imagineering ask for strategic innovation

de Jager, AKA., van Gool, WAC. & Nijs, DELW., 2007.

Research output: Contribution to conferencePaper

2011

De beleving van grootschalige sportevenementen: hoe beleeft de lokale bevolking de start van de Tour, Giro en Vuelta in Nederland?

van Gool, WAC. & van Schendel, LCA., 2011, Trendrapport toerisme, recreatie en vrije tijd 2010/2011. de Bruijn, K. & Wildhagen, W. (eds.). Breda: NRIT Onderzoek, p. 281-283 320 p.

Research output: Chapter in Book/Report/Conference proceedingChapterProfessional

2017
Open Access
File
452 Downloads (Pure)