MENSES (Media ENriched Sport ExperienceS)

Project: Research

Project Details


Media ENriched Sport ExperienceS (MENSES) creates media enriched sport experiences by introducing innovative digital concepts that combine media entertainment and live sport content What would you do to increase the experience of a live sport event? Do you think it is needed? Would you start with the visitors of the live event or the people that attend the live event through media? Why not connect the live audience with the people watching it through a medium to create a better overall experience? Media ENriched Sport ExperienceS aims to help organisations to answer the question of how live and broadcasted sport experiences can be enriched by means of new digital strategies. By combining interaction, transformation and data enrichment, the mediated and live sport events could be turned into memorable sport experiences. With a multidisciplinary team of professionals and (over 300) students, which reflects on the media knowledge on the one hand and on the leisure and live events knowledge on the other hand, as well as the skills to measure experiences, 50 concepts will be created and tested.
Partners: VodafoneZIGGOCity of HilversumMediaPerspectivesUnitedBeeld & GeluidSailing Innovation CenterHuddersfield Town
Effective start/end date1/01/1731/12/20


  • City of Hilversum
  • Ziggo


  • digital concepts
  • sport events

Fingerprint Explore the research topics touched on by this project. These labels are generated based on the underlying awards/grants. Together they form a unique fingerprint.

  • Research Output

    • 3 Digital or Visual Products
    • 1 Book
    • 1 Paper
    • 1 Web publication/site
    Open Access
  • 41 Downloads (Pure)

    Augmented Reality Football experience, "Ziggolens"

    Walker, ME., 2018

    Research output: Non-textual formDigital or Visual Products

  • How to connect live events with media sport consumption?

    Van Gisbergen, M. S., 26 Jun 2018.

    Research output: Contribution to conferencePaper

  • Activities

    • 4 Guest lectures/talks/presentations (not at a conference)
    • 1 Organising an event

    Measuring emotions in e-sport experiences

    Marnix van Gisbergen (Invited speaker), Wim Strijbosch (Invited speaker), Marcel Bastiaansen (Invited speaker) & Wilco Boode (Invited speaker)

    25 Oct 2019

    Activity: Talk or presentationGuest lectures/talks/presentations (not at a conference)

    Media Enriched Sport Experiences: connect live and media through new technologies

    M.S. Van Gisbergen (Invited speaker), & NHW Bonenkamp (Invited speaker)

    25 Apr 2018

    Activity: Talk or presentationGuest lectures/talks/presentations (not at a conference)

    Hackaton Future Sail

    M.S. Van Gisbergen (Organiser), , C van Bladel (Organiser), & NHW Bonenkamp (Organiser)

    24 Jun 2018

    Activity: Participating in or organising an eventOrganising an event