Photo of Samantha Boom, MSc
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Personal profile

Research interests

Samantha is currently working on:

  • Smart City Hospitality- Using Q-methodlogy for identifying perspectives and attitudes of stakeholders towards sustainable urban tourism in 5 European cities.
  • Icelandic Tourism Research Institute - Uncovering the characteristics of negative perspectives towards tourism development.
  • Currently focusing on research in the field of environmental psychology, behavior change and identities, within the fields of hospitality and facility management. 


Sustainability, stakeholder attitudes and perspectives, Q-methodology, environmental psychology.

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Research Output

Open Access
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