RD van Olderen

  • 0 Citations
20112017
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Research Output 2011 2017

Het event als strategisch marketinginstrument

Gerritsen, DJM. & van Olderen, RD., 2017, 2 ed. Bussum: Couthino. 302 p.

Research output: Book/ReportBookProfessional

From visitor journey to event design

Gerritsen, DJM. & van Olderen, RD., 2014, Event design : social perspectives and practices. Mein, K., Marques, L. & Richards, G. W. (eds.). London: Routledge, p. 50-64 216 p. (Routledge advances in event research series)

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

The event as a strategic marketingtool

Gerritsen, DJM. & van Olderen, RD., 2014, Oxfordshire: CABI. 285 p.

Research output: Book/ReportBookProfessional

Book presentation 'Het evenement als strategisch marketinginstrument'

Gerritsen, DJM. & van Olderen, RD., 2013

Research output: Contribution to conferencePaperOther research output

Customers not to be fooled with!

Gerritsen, DJM. & van Olderen, RD., 2013

Research output: Contribution to conferencePaperOther research output

Activities 2014 2017

  • 2 Guest lectures/talks/presentations (not at a conference)

Sportmarketing and events

van Olderen, R. (Speaker)
10 Nov 2014

Activity: Talk or presentationGuest lectures/talks/presentations (not at a conference)

Uncover Meeting, 3 book presentations

van Olderen, R. (Interviewer), Gerritsen, D. (Interviewer)
22 Jun 2017

Activity: Talk or presentationGuest lectures/talks/presentations (not at a conference)

Press / Media

Mendi Festival Bilbao

RD van Olderen

1/12/17

1 media contribution

Press/Media: Press / Media