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Research Output 2011 2019

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Conference contribution
2016

Challenges in marketing and branding of conflict-ridden destinations: Istanbul as a case study

Cakmak, E., 2016, Conference proceedings of the Inaugural Conference of the International Place Brand Association. Melewar, TC., Dinnie, K., Fona, C. & Dennis, C. (eds.). London: Middlesex University

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

2014

Is destination marketing a "mission impossible" for the conflict-ridden areas?

Isaac, R. & Cakmak, E., 2014, Proceedings of The 5th International Conference on Destination en Marketing (DBM-V). Dioko, D. (ed.). Macau

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

2012

Vietman's destination brand - the link between tourist satisfaction and willingness to purchase Vietnamese export products

Dinnie, KJ., Cakmak, E. & Straatman, SB., 2012, Proceedings of destination branding and marketing IV International Conference. Cardiff

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review