Dr. Dai-In Danny Han

Lecturer & Researcher

    • 32 Citations
    If you made any changes in Pure these will be visible here soon.

    Personal profile

    Research interests

    Dr. Dai-In Danny Han is a researcher in mobile Augmented Reality User Experience Design and a lecturer at NHTV Breda, University of Applied Sciences. He holds a PhD in the area of mobile Augmented Reality user experience design and has been involved as lead researcher in the Dublin AR project in collaboration with Manchester Metropolitan University (MMU), Dublin Institute of Technology (DIT) and the Dublin City Council (DCC), as well as in research projects studying the user experience through mobile Augmented Reality and Google Glass in the urban heritage context in Manchester. Prior to joining NHTV Breda University of Applied Sciences, Danny Han completed his education in a Swiss leading hotel school and was employed in the hotel and education sector in various destinations, including Switzerland, Australia, China and Japan. He is currently actively involved in research around Designing, Managing and Measuring Experiences using augmented and virtual reality at NHTV Breda University of Applied Sciences.


    augmented reality, virtual reality, hospitality, experience design, cultural tourism, user experience, wearable computing

    Network Recent external collaboration on country level. Dive into details by clicking on the dots.

    Research Output 2016 2019

    Emotions as core building blocks of an experience

    Bastiaansen, MCM., Lub, XD., Mitas, O., Jung, T., Ascencao, MP., Han, D., Moilanen, T., Smit, HAP. & Strijbosch, WWM., 2019, In : International Journal of Contemporary Hospitality Management. 31, 2, p. 651-668 18 p.

    Research output: Contribution to journalArticleScientificpeer-review

    1 Citation (Scopus)

    Translating tourist requirements into mobile AR application engineering through QFD

    Han, D., Jung, T. & Tom Dieck, MC., 2019, In : International Journal of Mobile Human Computer Interaction.

    Research output: Contribution to journalArticleScientificpeer-review

    Virtual and augmented reality technologies to enhance the visitor experience in cultural tourism

    Han, D., Weber-Sabil, J., Bastiaansen, MCM., Mitas, O. & Lub, XD., 2019, Augmented Reality and Virtual Reality : The power of AR and VR for Business. tom Dieck, M. C. & Jung, T. (eds.). Switzerland: Springer Nature, p. 113-128 16 p.

    Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

    Zonder storytelling geen goede AR-beleving binnen de hotellerie

    Han, D., 28 Feb 2019, In : Hospitality Management, online.

    Research output: Contribution to journalArticleProfessional

    Open Access

    Alles over AR en VR in de horecabranche

    Han, D., 3 Aug 2018, In : Hospitality Management, online.

    Research output: Contribution to journalArticleProfessional

    Open Access

    Activities 2014 2019

    Creative Augmented and Virtual Reality Hub (External organisation)

    Han, D. (Member)

    Activity: MembershipMembership of network

    Global Food & Beverage Association (External organisation)

    Han, D. (Member)

    Activity: MembershipMembership of network

    T Jung

    Han, D. (Host)
    31 May 20172 Jun 2017

    Activity: Hosting a visitor

    Stenden University of Applied Sciences, Leeuwarden

    Altan, M. (Visiting lecturer), Han, D. (Visiting lecturer)
    7 Nov 2017

    Activity: Visiting an external institutionVisiting an external academic institution

    Springer (Publisher)

    Han, D. (Referee)
    2017 → …

    Activity: Publication peer-review and editorial workPublication peer-review

    Press / Media

    EuroCHRIE 2018 Dublin pre-conference PhD & Early Career Workshop

    D Han & Y Bergs


    1 media contribution

    Press/Media: Press / Media