‘Europe’s Media in the Digital Decade: A role for Virtual and Augmented Realities in the recovery and digital transformation of Europe’.

Activity: Consultancy


The aim of this meeting was to discuss the recently published Communication on Europe’s Media in the Digital Decade. Part of this Communication is a dedicated action to launch a VR/AR Coalition to stimulate cooperation across industry sectors and ensure European leadership. The Coalition will, by the end of 2021, present a strategic paper setting out: The extent to which VR/AR are deployed in the media sector; Objectives for optimum deployment of VR/AR in the media sector to be reached by 2026; Concrete commitments on how the industry will contribute to meet these objectives.

Period5 Mar 2021
Work forEuropean Commission